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X-WR-CALNAME:The CIO Hour
X-WR-CALDESC:Boost your IT-IQ with a free hour of  IT advice by 501Works
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UID:MEC-79e0effe60c1d4c057037f430cd25b73@theciohour.com
DTSTART:20240307T190000Z
DTEND:20240307T200000Z
DTSTAMP:20231207T151500Z
CREATED:20231207
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PRIORITY:5
TRANSP:OPAQUE
SUMMARY:Demystifying Email Deliverability
DESCRIPTION:\n				\n								\n\n					\n						Download the Presentation PDF					\n				\nIf you’re sending emails on the regular, your sending score and status is critical to your brand reputation.\nSince your brand impacts the connection and rapport you have with your members and customers, keeping it shiny and healthy can be challenging. Since deliverability can be a somewhat nebulous creature, it’s important to have a handle on best practices so that your communications and content hit inboxes.\nThrough this session, we’ll explore the “art and science” of email deliverability. Ron McGrath, CEO of HighRoad Solutions, will walk us through the practical approaches his team takes to increase deliverability numbers. We’ll also hear deliverability techniques from Bob Gentry, at the Military Officers Association of America (MOAA), an esteemed HighRoad client with a stellar sending reputation. \nKey Take-Aways\n\nUnderstand modernized sending approaches that get you to the inbox\nGet an actionable framework in place to employ these practices\nGet tools and techniques to drive your sending scores up immediately\n\n																														\nEXTRA 30 ​\nDue to the popularity of this topic, we’re adding an EXTRA 30 minutes with the panelists from 3:00 to 3:30. This is your opportunity to ask questions and share ideas on Spring Cleaning your website with the other participants and panelists.\n
URL:https://www.theciohour.com/episodes/march-2024/
CATEGORIES:Compliance,Email,Social Media,Software
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